Sales Forecasting Theory and Practice
Please remember that it is not unknown for people to deviate from best practice when putting together a set of forecasts for incorporation into their business plan. Having uderstood this from the start we make it our business to be able to help at every point in the planning process.
At one end of the spectrum we can help the management team to understand the whole plan from the bottom line up (and from the top down for that matter). While at the other we can help an individual product manager get to grips with the current set of investment options.